LEAD DEVELOPMENT
LOGO DESIGN | BRANDING & GUIDELINE | PRINT & DIGITAL
LOGO DESIGN | BRANDING & GUIDELINE | PRINT & DIGITAL
LEAD is an integrated development consultancy that partners with developers and investors to transform visionary ideas into successful real estate and infrastructure projects through strategy, design, sustainability, and project management.
As Senior Creative at Mojo Advertising, Dubai, I led the creation of LEAD's brand identity - including the logo, visual identity system, and brand guidelines - along with print collateral, digital assets, and web design, delivering a consistent, cohesive brand experience across all touchpoints.